The Messin' Around rapper announced his latest project, Pitbull Cuba, via social media on Thursday (01Dec16), and he revealed his third fragrance - for men and women - represents much more than just a scent.

"This is my personal favorite, and it's one step closer to freedom - CUBA LIBRE," he wrote. "I wanted to pay a sensorial tribute to my family heritage. Cuba is warm, sexy and vibrant. It's designed for confident individuals who flirt with the unknown."

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