Simon Cowell has signed 'Britain's Got Talent' act Loveable Rogues in a record deal reportedly worth Â£500,000.
The band - Eddie Brett, Sonny Jay Muharrem and Te-Qhairo Eugene - impressed the music mogul so much during their time on the ITV1 talent show that he has signed them to his record label, Syco, in the hope they could match the success of The Wanted and One Direction.
A Syco insider said: ''Syco have high hopes. They're the full package. They've got the look, the sound and were writing quality music before they'd even hit the studio.
''With One Direction and The Wanted doing so well, there is more than enough appetite in the market for male groups making good pop music.'' The band are reportedly already in the studio working on their album after signing the deal.
The Essex boys came fourth in the live final with 5.7 per cent of the public vote, and their witty self-penned lyrics on tracks like 'Lovesick' proved popular with viewers.
Eddie, 20 said: ''We're buzzing. This is everything we've been working towards. We are so happy.'' Sonny, 18, added: ''Syco is a fresh label working with some great acts.''
Loveable Rogues have amassed a large twitter following and over six million hits on YouTube.
Opera singers Jonathan & Charlotte were also snapped up by Syco last month after losing out to dancing dog act Ashleigh and Pudsey in the final of the competition.